When you are on the Catalog Ads Automation (previously 'Dynamic Product Ads') overview, follow this step-by-step guide.
1. Create a new automation
1. Create a new automation
Start by clicking on "Create new automation".
2. Choose a data source
2. Choose a data source
Enter a new page where you'll create the Automation:
Here you click on "Select data source"
Choose the Catalog Ads Source/feed.
❗You see the Catalog Ads sources you have created in Studio - if your source is not displaying, it's because it needs to be uploaded and attached to a Catalog Ads template in Studio. This article describes these steps.
3. Add a new ruleset
3. Add a new ruleset
Click on the "+" button
Now a box with "1. New Ruleset" occurs.
Start by selecting your template on the left side.
Clicking on "Select template"
Now you see the different templates where the source is already added.
Hover your template, click Select template, and see the different designs in the same template you can choose between.❗Missing a certain template? please visit this article as mentioned above.
Now it's time for you to create the filters for the ruleset.
Start by creating the "IF"-rule by clicking on "Add product filter".
In the popup menu to the left you click on "Add additional filter"
Depending on the chosen field, there will be different options in the dropdown.
You can eg. choose "Brand" and then decide if the rule should be "Contains", "Doesn't contain ", "Starts with" etc.
In the same ruleset, you can include more filters. This could eg. be for a certain price, or if the products are "On Sale" or maybe "Below" or "Above" a certain price.
If you have two different rules using the same template, you can add another rule by using the "OR"-rule. The process is the same as above.
You can schedule your ruleset, meaning that you can plan ahead and be active in a time-specific period.
Fallback template
The Fallback template is what design should be used for the products that don't fit the rules you have set. Usually, this will be your standard design, but it's totally up to you! 🤩